Philippine E-Journals

SENSE OF COMMUNITY AND COMMUNICATION: A CASE OF THE COMMUNICATION ARTS SOCIETY OF LETRAN

Leo M. Abuda | Nicole Ann Gamilla | Shekinah Faye G. Grospe | Charisse T. Evangelio

 

Abstract:

This qualitative research aimed to understand the interpretational meanings and communicational alignment from the elements embedded on the sixteen (16) print advertisements posted by Religious Education, Mission and Identity (REMI) Division within the Colegio de San Juan de Letran Calamba. The tarpaulins contained the Letranite’s Code of Honor and were formulated with Colegio's activities and other graphic materials such as shapes and titles.