Home⇛Psychology and Education: A Multidisciplinary Journal⇛vol. 40 no. 10 (2025)

Digital Halal Infographics: A Comparative Analysis of Educational Materials in Indonesia and the Philippines

Norihan Usman | Abraham S. Accad

Discipline: Asian Studies

 

Abstract:

Digital infographics have emerged as one of the most prevalent and effective means of visual communication in contemporary educational settings. This study critically examined the design elements, representation of the Islamic halal concept, and the informative utility of digital infographics within Islamic education across the Philippines and Indonesia. Employing a comparative mixed-methods research design, specifically using an explanatory sequential approach, the study analyzed 20 purposively selected infographics, which were evaluated by a diverse group of stakeholders, including educators, Islamic scholars, and graphic designers. The evaluation utilized Likert-scale assessments complemented by qualitative feedback, guided by established theoretical frameworks such as Semiotics, Dual-Coding Theory, and Information Design Theory. Quantitative data were gathered through Likert-scale assessments measuring four dimensions, and the instrument demonstrated excellent internal consistency (α = 0.923). Qualitative data were collected through open-ended questions and analyzed thematically. Findings from both phases were triangulated to derive holistic conclusions, ensuring a coherent integration of numerical patterns and interpretive insights. Quantitative findings indicated a high overall effectiveness of the infographics in terms of visual clarity, accurate representation of Islamic concepts, cultural appropriateness, and educational usefulness. However, qualitative analyses revealed underlying tensions, particularly between the simplification of complex theological concepts and the need for doctrinal accuracy. Additionally, there was a noted necessity for greater cultural localization to move beyond predominantly Arab-centric imagery, thereby enhancing relevance for diverse Muslim audiences. The potential for increased educational impact through the integration of contextual explanations and multimedia elements was also highlighted. The study further uncovered divergent national priorities: Filipino respondents emphasized the importance of accessibility and inclusivity, whereas Indonesian participants prioritized doctrinal rigor and theological precision. In conclusion, the research suggests that effective halal infographic design necessitates a harmonious balance between visual clarity, accurate Islamic representation, and cultural relevance. It proposes comprehensive design guidelines that emphasize clean layouts, meaningful iconography, contextual explanations, and cultural sensitivity to optimize their educational utility across diverse learning environments.



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