Home⇛International Journal of Multidisciplinary: Applied Business and Education Research⇛vol. 7 no. 5 (2026)

The Effects of Influencer Follower Count on Consumer Perception and Purchase Behavior

Airavelle L. Abellana | Joseph P. Barbadillo | Dessa Kaye B. Basul | Aubrey Ann R. Castañares | Julia Fernanda S. Ceniza | Lalaine O. Narsico | Peter G. Narsico

Discipline: Marketing

 



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