Philippine E-Journals Galvin Kuan S. Lee
Email: Galvin.Lee@taylors.edu.my
Affiliates: School of Diploma and Professional Studies, Taylor’s College, Subang Jaya, Malaysia
| Papers | 1 | Cites/Paper | 2.00 | Cites/Author/Year | 2.00 |
| Potential Citations | 2 | Cites/Author | 2.00 | h-index | 1 |
| Year(s) | 1 | Papers/Author | 1.00 | g-index | 1 |
| Cites/Year | 2.00 | Authors/Papers | 1.00 | hI,annual | 1.00 |
Article List
Social Media Strategies for Luxury Brands: Navigating Brand Equity, Consumer Engagement, and Digital Challenges
Lee, Galvin Kuan S.
Discipline: Marketing